The Integrated Digital Sales, Marketing & RFP Platform for Investment Managers
5 Digital Marketing Strategies that Grow AuM

1. Target More Regions & Countries
Our Marketing Platform lets investment managers engage and influence investors in core and periphery markets. It creates an inbound lead funnel for your Sales people.
Benelux (25%)
DACH (25%)
Nordics (10%)
UK & Ireland (25%)
Other EU (5%)
World ex EU (10%)

2. Target More Investor Segments
Our Marketing Platform lets investment managers showcase to all segments of the investment management industry spanning both institutional investors and professional fund buyers. It creates another inbound lead funnel for your Sales people.
Pension Funds
Insurance Companies
Sovereign Wealth Funds
Fiduciary Managers, OCIO & Consultants
(Multi) Family Offices
Wealth Managers & Investment Advisors
Professional Fund Selectors

3. Target More Investors impacting Decisions
Our Marketing platform lets investment managers influence all decision makers involved in the portfolio, increasing win rates in RFP processes.
Chief Investment Officers
Investment Strategists
Asset Manager Research
Asset Manager Selection
The Investment Committee
Trustees & Advisors

4. Get More of Your Capabilities Noticed
Our Marketing Platform gives investment managers unlimited opportunity to present all their capabilities to all investors efficiently. It multiplies the inbound asset growth opportunities for your Sales people.
Equities
Fixed Income & Convertibles
Multi-Asset
Commodities & Real Assets
Real Estate
Infrastructure
Hedge Funds
Currency Overlays
Venture Capital
Private Equity

5. Target the Entire Investor Journey
RFPnetworks maximises the exposure your firm receives both before and during a search process. By continuously growing an investors knowledge of your firm, people and product, winning the RFP gets easier.
Follow Markets
Follow Managers
Identify New Ideas
Investment Research
Create Proposal for Board
Pre-RFP Long Lists
Universe Screens
Digital RFI/RFP Process
ODD and funding
Grow your AuM Faster
RFPnetworks Corporate Membership
Corporate Membership is an Investment in AuM Growth
4 Investment Manager Digital Marketing Strategy Case Studies

Emerging Asset Managers

Boutique Asset Managers

Global Asset Managers

Largest Asset Managers
Corporate Membership Leverages your Firm & Your Win Rates

Digital MarketingBrand Builders
ASSET
OWNERDecision Makers

RFP TeamCapability Communicators

Maximise Inbound LeadsPre-Search Engagement

Sales TeamDeal Closers

Maximise Win RatesPost-Search Feedback
Frequently Asked Questions
Grow your AuM Faster
RFPnetworks Corporate Membership
Our Story

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Started in 2012, RFPnetworks is enterprise-grade software that structures big data sets on investment managers. It digitises and automates any investment manager research and selection process. It is used by over 500 institutional investors and 4000+ investment managers. RFPnetworks represents the next generation toolkit for the industry.
Every year we work together to launch 2 major releases in close co-operation with our global investment management user community. In 1Q23 we launched RFPnetworks Version 16. Our most powerful release ever, v16 brings investment research & asset manager selection to an even higher level of efficiency and intensity.
We are still innovating. Helping institutional investors, family offices, and professional fund selectors make smarter decisions. And supporting investment management companies looking to raise their digital footprint, get noticed and win new assets.
"We never stop innovating."
Brian Urban, Founder & CEO, RFPnetworks™